After one meeting with Paul you will get the hype. I pulled him into practically every B2C strategy meeting with
portfolio companies at the Austin Technology Incubator. When I transitioned to MicroVentures Paul was my first
phone call. Paul put a strategy in place for us, and after 4 weeks of having him as a consultant it was clear we
needed him as a cornerstone of our team; a rare breed of marketers who understands the entire value chain
of marketing; from PR and advertising to SEO and online marketing, to his ability to get into code and establish
marketing automation and tracking. Paul is a business mind and big picture thinker who can not only devise a
responsive marketing strategy but can also execute it. The best part is that he loves and understands startups and can help a company craft a scaling strategy for marketing. I truly hope Paul and I can work together again, as he is my resident expert and first go-to phone call for all things in the M-suite.