Highly respected in his field and a frequent speaker at many top level conference where I've witnessed standing room only time after time. He is a master at explaining search in ways that even the most novice students get it.
Antoinette (Rodriguez) RosenbergGather'd Market
Paul - Thanks again for joining the bootcamp last week. It was extremely helpful to hear your framework and apply it to my business. I started drafting a pitch deck a few months ago. Everything about it felt wrong, but I wasn't sure why. It wasn't until your session that it clicked and I knew instantly what was missing. I was telling the wrong story for that particular audience. Just wanted to say thank you again for making fundraising feel accessible to new founders.
Emily Roccheggiani Adyen
I pulled him into practically every B2C strategy meeting with portfolio companies at the Austin Technology Incubator. Paul is a rare breed of marketers who understands the entire value chain of marketing.
Someone who leads by example well, he cares, he cares about startups, he cares about people, innovation, and he has an amazing mind, and I'm blessed that I know him and that he makes me better at what I do, so thank you Paul.
MediaTech Ventures develops, for companies and the broader economy, innovations in media, incubators, local economies of scale, partnerships, and the effective use of technologies that result in successful ventures.
Paul has the great ability to juggle 8 balls at once and is a jack of all trades. He is not only helpful on everything related to press, PR, marketing and social media, but has also added value by providing strategic direction/advice and even gets his hands dirty with technical development. He can be relied upon as a trusted partner and project manager.
Few better returns on investment for Austin startups than hiring SEO'Brien. If I saw "we're going to allocate 10% of raise to hire Paul..." in "Use of Funds" in early-stage capital raise I would be way more inclined to invest.
Last week, a bit of a controversial, but thought-provoking, perspective about Venture Capital caught the attention of a lot of my readers and followers. There has been a horrific rash of *VC Bad* propaganda and misinformation lately, sparking my thought that people are being misled about the what Venture Capital is and does. That, entrepreneurs are...
The conversation recently had started, “Why do venture capitalists invest in startups if many of them are losing money and destroying value?” and I had to pause when I heard the point of view because I couldn’t even rationalize how someone thinks that way. Then of course it dawned on me that lately there has...
Know your market to direct a startup or corporate initiative by managing your place, positioning, price, and performance. Let's work through everything from analytics to KPIS.
Growth & Scale
Customers and investors seek value and organizations have to ask themselves if the are selling or fulfilling. Growth today is a matter of scale; multipliers that foster the right road map, programs, campaigns, and methods to queue demand.
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Marketing brings resources to bear; managing your product roadmap, developing tools, designing and building your website, and serving investors as customers, attracting the capital you need to succeed.
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