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SEO'Brien

Emily Roccheggiani Adyen
I pulled him into practically every B2C strategy meeting with portfolio companies at the Austin Technology Incubator. Paul is a rare breed of marketers who understands the entire value chain of marketing.
Ben Jenkins Done.com
Paul is hands down one of the best people to work with in the startup ecosystem in Austin, TX.

Over 74,000 subscribers from companies like Google, Sequoia Capital, and Austin Ventures receive my monthlies. Do you?


Read more +01 May 2017 By SEO'Brien in Featured, Startups

A Different Approach to Reaching Angels and VCs

Read more +03 May 2016 By SEO'Brien in Featured, Industry, Insights / Research, Startups

Where are Austin’s Venture Capital Firms?

Read more +17 August 2015 By SEO'Brien in Featured, Startups

Startup Validation in 12 Steps (Hint: It’s Not About Sales)

Conversation With Giants - transcript here

Paul O'Brien

Thought leader, founder, VC, and innovator, I work with major brands, startups, and influential agencies to scale ideas and businesses quickly, significantly, and efficiently.

Simply put, I'm a part time CMO who works with innovative companies and venture capital. If I might be able to help in as little as a day a month, let me know.

Working to Accelerate Texas startups, I develop for companies and the broader economy, marketing roadmaps, strategic growth and scalability, business development, effective use of technology, and the relationships that result in profitable, successful ventures.

Does this look like the best SEO expert in Austin to you?
It was this or a cheesy grin

On the bleeding edge of technology in Austin and from Silicon Valley working directly with successful data companies such as Sprinklr and iControl, building platforms such as Acclerate Texas, and as an active thought leader running such groups as reddit's Austin Startups.

Constantly seeking ways to increase acquisition, adoption, retention, revenue, and referrals. A true hacker, rigorous in the use of data and methodology to determine what will scale your business and remove barriers to your success.

Executive responsible sales management, product development, distribution channel management, marketing communications (including advertising and promotions), pricing, market research, and customer service.

Consider the obvious architect analogy... it's fairly easy to acquire customers and fill the "rooms" of your building. It's quite another thing to build a bigger building. Let's start artchitecting your growth.

A marketer these days isn't worth his salt if he can't design and build your online presence. Hire developers to build your software and look to a marketer to treat your website like the front door to the business that it is.

How much time and money should I spend developing an MVP and marketing? Do I have what it takes to be successful? How do I get funding? What are my options, and how do I approach them? What's involved in marketing and how do I do it efficiently? I need to select team members and deal with equity; help!

Whoa... slow down. You need an advisor.

Matthew Gonzales appbackr
Highly respected in his field and a frequent speaker at many top level conference where I've witnessed standing room only time after time. He is a master at explaining search in ways that even the most novice students get it.
Jeffrey SchwartzLoop & Tie
Paul has the great ability to juggle 8 balls at once and is a jack of all trades. He is not only helpful on everything related to press, PR, marketing and social media, but has also added value by providing strategic direction/advice and even gets his hands dirty with technical development. He can be relied upon as a trusted partner and project manager.

  • 11/07/2017in Search

    STAHP! Before you SEO, Read This!

    I’m tired.  I’m SO tired.  Damn if I didn’t have this implication in my name people might stop saying I do SEO. Someone can’t do SEO for you.  I don’t do SEO.  I know a lot about how search engines work, I’ve been involved in a few search startups, and I’ve helped more companies than I...
  • 09/05/2017in Advertising, Austin, Industry, PR, Social Media, Startups

    A Giant Conversation

    Why the future is now – and the secrets that could be the key to getting your next big idea funded. Whether it’s VC, sponsorship or grant, I had a chance, with Epsilon’s John Immesoete, to break down the startup ecosystem as it relates to media and technology. We discuss ever-changing role of today’s CMO, and why...

Real Time Marketing Explained

Real Time Marketing Explained


    Whitepaper developed in collaboration with social data intelligence provider Sprinklr.

    Insight to real time marketing includes leading thoughts on Social Marketing and Media as well as marketing innovations which can help your enterprise engage with customers and manage business in real time.

working with paul3 fundamentals

Let's start with a chat and some advice....

Contact me +

Intelligence

Marketing starts with knowing your market and enabling you to run your business by managing your place, positioning, price, and performance. Let's work through everything from analytics to KPIS.

Growth & Scale

Customers are a benefit, a result, of great marketing. Are you selling or fulfilling? Increase the size of your business and the scale of your opportunity, then develop the right programs, campaigns, and methods to line up customers.

Technology & Capital

Marketing brings resources to bear; managing your product roadmap, developing tools, designing and building your website, and serving investors as customers, attracting the capital you need to succeed.

NOTABLE WORK

Recent work

Serial Startup Executive, CMO, Scale Architect, Innovation Junkie, VC Developer
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