Category: Startups

Education in Marketing and Entrepreneurship

Thursday, 17 October 2019 by SEO'Brien

Two VERY different things. Love this question, I mentor in our local High School program and with University incubators and accelerators. Our schools can do better, if we help them do so. Peter Drucker (economist notable in the 70s and 80s), “Only two things create value in business – Marketing and Innovation; and Marketing is the

Published in Advertising, PR, Social Media, Startups

2 Comments

Startups Often Try to Monetize too Early

Thursday, 17 October 2019 by SEO'Brien

I was just asked, What are examples of startups that tried to monetize too early? and my gut reaction was, “all that fail.” Before you jump all over that blunt and obtuse, and too narrow, reaction, let’s explore… Encourage you actually ask the question in the inverse. How or why are so many dominant and

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Published in Startups

11 Comments

“A VC is asking 6% for acting as an advisor…”

Friday, 27 September 2019 by SEO'Brien

As a startup mentor, that’s the start of the all too common question from founders trying to figure out if they should part with equity to get someone involved. As a venture partner, that’s a reflection of what too many startups are offered and it’s a turn of the phrase that ranks right up there

advisors equity startups valuation venture capital

Published in Startups

93 Comments

The Insecurity of Costs – Accelerating New Business Development

Monday, 09 September 2019 by SEO'Brien

GENERAL STARTUP STATISTICS 69 percent of U.S. entrepreneurs start their businesses at home. According to the National Association of Small Business’s 2017 Economic Report, the majority of small businesses surveyed are LLCs (35 percent) followed by S-corporations (33 percent), corporations (19 percent), sole proprietorships (12 percent), and partnerships (2 percent). 51 percent of people asked, “What’s the best way

accelerators economic development entrepreneurship incubators

Published in Industry, Insights / Research, Startups

10 Comments

Wasting Development Cycles to Update Content is Absurd

Tuesday, 27 August 2019 by SEO'Brien

Yeah that’s a bottle of wine. And I know what you’re thinking… “What they heck does a bottle of wine have to do with content and web development?!” Well, a good CMS is like a fine bottle of wine; with just enough of it, you’ll forget your problems. With the startup community, and in incubators,

blogging cms content marketing web development websites wordpress

Published in Blog, Blogs & Blogging, Insights / Research, Startups, Web Design

4 Comments

The Introverted Entrepreneur

Tuesday, 13 August 2019 by SEO'Brien

“How do I become a better CEO as an introvert?” So I’ve been asked. And it’s a surprisingly common topic hinting that many are questioning if their introverted nature is handicapping them as a founder, leader, executive, or that CEO. At first blush, a thought to appreciate is Confirmation Bias OR Perception Bias. Confirmation Bias

ceo entrepreneurship leadership personality

Published in Insights / Research, Startups, Uncategorized

5 Comments

Peter Drucker: Decades Later, Perhaps More Relevant to the 21st Century

Thursday, 08 August 2019 by SEO'Brien

The best way to predict the future is to create it. Management is doing things right; leadership is doing the right things. There is nothing so useless as doing efficiently that which should not be done at all. The most important thing in communication is to hear what isn’t being said. Knowledge has to be

business entrepreneurship leadership management marketing startups

Published in Advertising, Insights / Research, Startups

7 Comments