Category: Industry

Startups aren’t defined by Tech: How a Beverage Venture can Change the World

Sunday, 09 October 2022 by SEO'Brien

Why is Coca-Cola a super successful company even though its main product does not solve any world problem? The question caught my attention for two reasons: Much of the world seems misled to perceive that startups and technology go hand in hand, as though something can’t be a startup unless it is in tech. Too

Published in Advertising, Industry, Insights / Research, Startups

12 Comments

The Epicenter of Texas Technology

Monday, 12 September 2022 by SEO'Brien

Regional culture, history, and infrastructure are the qualities of a region of the world that drives innovation, jobs, and economic development because technology is ultimately about people and their potential. Our work in MediaTech Ventures has touched upon that fact a few times, whether in John Zozzaro’s look at Culture and Buildings or our exploration

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Published in Industry, Insights / Research

35 Comments

Neither Your Product nor Your Idea is Fundable

Sunday, 14 August 2022 by SEO'Brien

How do I sell a startup that has a validated solution yet neither users nor revenue? Among the primary FAQs within startup incubators and of advisors, is how do I get my product funded? You know the question through the variety of ways in which it emerges: How do I raise startup capital for my

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Published in Industry, Insights / Research, Startups

32 Comments

How the Internet Makes Landing that Internship Easier than it Seems

Wednesday, 27 April 2022 by SEO'Brien

Nearing the end of the school year, I get asked a lot, by parents and teachers, how to help students get into internships and even first jobs. This is my lecture in high school and college classes where I guest. Heavily use LinkedIn and learn to Search and Connect. Now, when I say LinkedIn, I

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Published in Industry

16 Comments

How Funding Startups is Like Betting on Horses

Monday, 09 August 2021 by SEO'Brien

Last week, a bit of a controversial, but thought-provoking, perspective about Venture Capital caught the attention of a lot of my readers and followers. There has been a horrific rash of *VC Bad* propaganda and misinformation lately, sparking my thought that people are being misled about the what Venture Capital is and does. That, entrepreneurs are frustrated

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Published in Industry, Insights / Research, Startups

15 Comments

“Venture Capital Destroys Value” – What??

Wednesday, 04 August 2021 by SEO'Brien

The conversation recently had started, “Why do venture capitalists invest in startups if many of them are losing money and destroying value?” and I had to pause when I heard the point of view because I couldn’t even rationalize how someone thinks that way. Then of course it dawned on me that lately there has

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Published in Industry, Startups

30 Comments

Business is Personal

Wednesday, 07 July 2021 by SEO'Brien

I found myself at Hewlett-Packard, some 15 years ago, as desktop and laptop computers still dominated our lives and the iPhone was merely a sparkle in Apple’s eye. With my PDA in hand, and Microsoft Zune spinning tunes, HP’s marketing team released a brand campaign designed to reposition the company and remind consumers that the

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Published in Industry, Insights / Research

5 Comments

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