startups Archives - Page 11 of 17

A Giant Conversation

Friday, 05 May 2017 by Paul O'Brien

Why the future is now – and the secrets that could be the key to getting your next big idea funded. Whether it’s VC, sponsorship or grant, I had a chance, with Epsilon’s John Immesoete, to break down the startup ecosystem as it relates to media and technology. We discuss ever-changing role of today’s CMO, and why

Published in Advertising, Austin, Brand Marketing, Industry, Startups

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The Longhorn Startup

Wednesday, 03 May 2017 by Paul O'Brien

Tomorrow is 2017’s University of Texas at Austin’s Longhorn Startup Demo Day and given the incredible and increasing impact Texas is having on entrepreneurship and innovation, I thought we should talk about cattle. Let me first be clear that though I’ll be making some incredibly obvious references to the University of Texas and the great Longhorn

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Published in Startups

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How Content Creation Affects Your Funding

Monday, 16 January 2017 by Paul O'Brien

Content media site Medium announced just days ago that they are restructuring through layoffs and office closings as they “renew their focus.” Medium CEO, Ev Williams, noted that, “in building out this model, we realized we didn’t yet have the right solution to the big question of driving payment for quality content. We had started scaling up the teams to

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Published in Insights / Research, Raising Capital, Search, Social Media

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Growth Hacking for Investors

Sunday, 27 November 2016 by Paul O'Brien

I had the honor of sharing, with Austin Pre-Accelerator DivInc, some thoughts about Growth Hacking. The startup program fostering diversity in tech asked for some insight to the idea of growth hacking and I’ll admit, I struggled with how to make an hour talk about such a thing relevant to startup founders. Luckily, I find myself in

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Published in Startups

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The 8 Things Startup Founders Need to Know about SEO (and one more that will surprise)

Thursday, 06 October 2016 by Paul O'Brien

In the spirit of the great Buzzfeed content marketing hacks, here are the 8 things startup founders need to know about SEO! Honestly, what you’re in for is a non-marketing, non-search oriented exploration of why SEO is critical to startups, founders, and your success or failure as a new venture. I had the honor of

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Published in Search, Natural Search / SEO, Startups

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The Rhythm of Austin Innovation

Monday, 08 August 2016 by Paul O'Brien

I had the honor of joining Austin Inno’s Billy Utt today on The Beat. His usual host, the resplendent Brent Winstom, was I’m sure preparing to cheer Dwyer or Haas to the 200m freestyle gold tonight, so I was called up from the deck to chat live about the latest in Austin innovation, via The Beat newsletter.

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Published in Startups, Local

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Real Estate Tech is Texas

Thursday, 19 May 2016 by Paul O'Brien

Everything is bigger in Texas, under the Lone Star. Real estate is as Texan as Oil & Gas, with even ranches here that are larger than some states. What recently struck me was the discovery that, according to the Bureau of Economic Analysis and National Association of Realtors, Texas Real Estate accounts for roughly 14%

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Published in Industry, Insights / Research, Local, Startups

13 Comments