search engine optimization Archives

The Best SEO Plugin for WordPress [really] [no, really this time]

Tuesday, 07 January 2020 by Paul O'Brien

What are the best SEO plugins for WordPress? I love these kind of questions where every plugin developer jumps in with a “hey check out mine which I build because the mist popular one didn’t do what I want… and here are some SEO services.” And it’s particularly amusing in this case because one could

Published in Search

4 Comments

How to SEO, Considering the Top 10 Google Ranking Factors

Monday, 09 September 2019 by Paul O'Brien

Despite my frequently sharing that I don’t do SEO, an SEO piece for those trying to figure it out. One of the most notable people in Search, Rand Fishkin, just published this data. The 26 Google ranking factors, prioritized. Largely working with startups and new ventures, it’s clear that countless continue their search for “SEO”

Google ranking search engine optimization seo

Published in Advertising, Insights / Research, Mobile, PR, Search, Social Media

10 Comments

Too Frequently Asked: How difficult is it to get 20,000 unique visitors a month from Google?

Tuesday, 23 July 2019 by Paul O'Brien

It’s actually quite easy BUT keep in mind SEO is not a specific, single channel. You will NOT get there by URLs, keywords, and links alone. Google is looking for high quality results for their users and there are an increasing number of metrics used to determine that you are delivering as much. The thought

Google search engine optimization seo Social Media

Published in Advertising, PR, Search

10 Comments

STAHP! Before you SEO, Read This!

Tuesday, 11 July 2017 by Paul O'Brien

I’m tired. I’m SO tired. Damn if I didn’t have this implication in my name people might stop saying I do SEO. Someone can’t do SEO for you. I don’t do SEO. I know a lot about how search engines work, I’ve been involved in a few search startups, and I’ve helped more companies than I

marketing Search search engine optimization seo

Published in Search

4 Comments

The 8 Things Startup Founders Need to Know about SEO (and one more that will surprise)

Thursday, 06 October 2016 by Paul O'Brien

In the spirit of the great Buzzfeed content marketing hacks, here are the 8 things startup founders need to know about SEO! Honestly, what you’re in for is a non-marketing, non-search oriented exploration of why SEO is critical to startups, founders, and your success or failure as a new venture. I had the honor of

fund raising funding marketing Search search engine optimization seo startups

Published in Search, Natural Search / SEO, Startups

7 Comments

The Only Thing You Need to Know About SEO

Friday, 27 December 2013 by Paul O'Brien

Austin, Texas is still an “SEO Community.” What do I mean by that? I’ve been in Austin three years now and the amount of time I spend advising startups why their desire to hire an SEO is misplaced, is astonishing. To this day, I’m introduced in social settings here as an SEO, clients refer to

blogging content content marketing growth hacking layering optimization search engine optimization search marketing search marketing standard seo

Published in Insights / Research, Natural Search / SEO, Search

5 Comments

It’s The End Of The Rank As We Know It…

Monday, 17 December 2012 by Paul O'Brien

In honor of the forthcoming end of the world, I wanted to spend a few minutes to share with you some perspective on the state of SEO. Yes, I know, SEO’Brien actually still spends time on search engine optimization. Truth be told, my old library analogy still stands the test of time as one of

authoritylabs Google page rank rank raven Search search engine optimization traffic whoosh

Published in Natural Search / SEO

2 Comments