entrepreneurship Archives

How, not just Why, Startups Fail

Friday, 06 April 2018 by SEO'Brien

Article after article, study after study, offers Buzzfeed style insight to why startups fail. It’s such a popular and frequently recurring tweet that I’ve started chewing on WHY the question of why keeps coming up. As founders, perhaps we’re asking the wrong question and shouldn’t be seeking to know why but rather how (or, how

Published in Featured, Insights / Research, Startups

77 Comments

What to Expect: The Week by Week Activities of a Top Tier Startup Incubator

Tuesday, 20 March 2018 by SEO'Brien

This question stumbled across my Quora and I was struck by the notion that too many incubators fail to incubate viable companies. I found myself wondering, what does it really mean to be a startup incubator? Are such programs actually doing something, week after week, so that the founders therein develop something? Why was the

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Published in Startups

7 Comments

How to Start Your Startup – Whether You Need Code or Capital, Start Here.

Monday, 05 March 2018 by SEO'Brien

By FAR, the greatest mistake that startup founders make is that they start with the wrong things. They tend to have an assumption or desire about how to solve a problem and they go. You read that “startup” book that tells all you need to know… you went to a meetup or networking event that

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Published in Startups

13 Comments

Early Stage Startups: Sales vs. Marketing

Monday, 13 November 2017 by SEO'Brien

It’s that this question of priorities exists that one can appreciate why so many startups fail. For decades, economists have noted that only two things create value in business: innovation and marketing. Everything else is a cost of doing business. Yet… we’re exploring here the notion that Sales is more important. You’ve been led to

entrepreneurship marketing sales

Published in Insights / Research, Startups

4 Comments

Telling a Story that Raises Capital

Tuesday, 29 August 2017 by SEO'Brien

Shehzad Bharwani and Adnan Merchant have helped start an incredible story; a story about the role Austin will play in FinTech. It was the fact that they have a story about the work they were doing as entrepreneurs – the experience Shehzad shared with me in transitioning his company, Dealytics, from New York to Austin,

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Published in Startups

4 Comments

The Longhorn Startup

Wednesday, 03 May 2017 by SEO'Brien

Tomorrow is 2017’s University of Texas at Austin’s Longhorn Startup Demo Day and given the incredible and increasing impact Texas is having on entrepreneurship and innovation, I thought we should talk about cattle. Let me first be clear that though I’ll be making some incredibly obvious references to the University of Texas and the great Longhorn