wordpress Archives - Startup Economist

Wasting Development Cycles to Update Content is Absurd

Tuesday, 27 August 2019 by Paul O'Brien

Yeah that’s a bottle of wine. And I know what you’re thinking… “What they heck does a bottle of wine have to do with content and web development?!” Well, a good CMS is like a fine bottle of wine; with just enough of it, you’ll forget your problems. With the startup community, and in incubators,

Published in Social Media, Startups

6 Comments

Entre to the Internet; Marketing for Startups

Thursday, 17 July 2014 by Paul O'Brien

Thanks to the incredible startup program at Houston’s Rice University, I’ve had a chance to update a popular, but out of date, post about Startup Marketing. In the process, I had a chance to meet the exceptional entrepreneurs in this year’s Owlspark program. While not too dissimilar from that startup marketing post, this update touches

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Published in Advertising, eCommerce, Insights / Research, Search, Social Media, Startups

1 Comment

Austin is eCommerce

Wednesday, 15 January 2014 by Paul O'Brien

Leave it to me to spend 14 hours in Dallas on the very day that 3 of my favorite industries crush capital… * Social marketing, with $14M through Bessemer Venture Partners and Harrison Metal Capital to Main Street Hub * WordPress, by way of $15M via North Bridge Growth Equity in WPEngine * eCommerce, as Volusion wraps up $35M with Silicon Valley Bank Though, I’m glad

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Published in Austin, eCommerce, Industry, Startups

17 Comments

e-Commerce Provider Comparison (WordPress edition): WP eCommerce, Shopp, or Woo Commerce

Saturday, 27 July 2013 by Paul O'Brien

Though my work tends to find me disruptive innovations, startups, and even yes, search, one of the most sought posts I’ve written is a mere audit of leading eCommerce platforms. A comparison of Shopify, BigCommerce, Volusion, Pinnacle Cart Written years ago, what the research led me to discover is that eCommerce is an industry desperately

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Published in eCommerce

2 Comments

Promoting Your Business with a WordPress Plugin

Thursday, 08 March 2012 by Paul O'Brien

Few marketers, and even fewer entrepreneurs and business owners, realize the significance of WordPress. With the hype and popularity of Tumblr (to be sure, it’s growing like a weed), this CMS (Content Management System) is easily discarded as a tool used by blogs and bloggers. Any idea how many blogs are in the world? I

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Published in Advertising, Search, Startups

4 Comments

SXSW Interactive without going to SXSW

Wednesday, 19 January 2011 by Paul O'Brien

New to Austin and building a business, the last thing I want to do is pay the hefty (but worthy) rate to attend the conference itself. While SXSWi is one of the best Interactive events of the year, simply, I have work to do. That said, while the conference generally is not to be missed,

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Published in Austin

5 Comments

Austin a Rich WordPress Community

Thursday, 06 January 2011 by Paul O'Brien

Finally feeling settled in Austin, I took my head out of the proverbial sand to pop in to an Austin WordPress Meetup hosted by Pat Ramsey. A diverse group took advantage of the Cospace hospitality to network with some peers and professionals, share a few tips and tricks, and trade resources and opportunities. If you

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Published in Austin, Social Media, Texas Startups

2 Comments