SXSW ’11 Panel to Watch: Left Brain Search = Google. Right Brain Search = X
Monday, 28 February 2011
Ever wonder why Google isn’t very helpful in finding something to do? While search engines are pretty good at finding information, they are terrible user experiences for those hoping to conveniently consume and digest that information (sorry for the food analogy). The solution lies in the sentiment of the audience. Mood based discovery engine Moodfish
- Published in Search
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A Marketer in Sheep’s Clothing
Tuesday, 04 January 2011
Perhaps the greatest convergence between entrepreneurs occurs when a Product person collaborates with a Marketer. Web services and mobile apps are increasingly easier to build but creating the next Mint, Square, or Mailchimp requires product genius. Exponentially increasing the likelihood of success, reducing risk, and scaling growth in a venture comes from a marketer who
- Published in Conferences / Events