entrepreneurship Archives - Page 15 of 20

Early Stage Startups: Sales vs. Marketing

Monday, 13 November 2017 by Paul O'Brien

It’s that this question of priorities exists that one can appreciate why so many startups fail. For decades, economists have noted that only two things create value in business: innovation and marketing. Everything else is a cost of doing business. Yet… we’re exploring here the notion that Sales is more important. You’ve been led to

Published in Insights / Research, Startups

4 Comments

Telling a Story that Raises Capital

Tuesday, 29 August 2017 by Paul O'Brien

Shehzad Bharwani and Adnan Merchant have helped start an incredible story; a story about the role Austin will play in FinTech. It was the fact that they have a story about the work they were doing as entrepreneurs – the experience Shehzad shared with me in transitioning his company, Dealytics, from New York to Austin,

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Published in Startups

4 Comments

The Longhorn Startup

Wednesday, 03 May 2017 by Paul O'Brien

Tomorrow is 2017’s University of Texas at Austin’s Longhorn Startup Demo Day and given the incredible and increasing impact Texas is having on entrepreneurship and innovation, I thought we should talk about cattle. Let me first be clear that though I’ll be making some incredibly obvious references to the University of Texas and the great Longhorn

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Published in Startups

23 Comments

The Three Things a CEO of a Startup Should Do

Monday, 20 February 2017 by Paul O'Brien

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Published in Startups

10 Comments

25 Startup Lessons from Serial Startup Executives

Friday, 29 January 2016 by Paul O'Brien

Advice about startups is prolific as grains of sand on a beach. Heck, here I am, sharing advice and implying I have the answers. In truth though, classically trained and experienced as a marketer, I hope I also convey more than most that there are no answers, only insight, opportunity, experience, and potential. Everyone wants

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Published in Insights / Research, Startups

9 Comments

Are You an “Entrepreneur”? Are You Sure??

Thursday, 01 October 2015 by Paul O'Brien

Love this question as I think it’s far more important than people realize. People don’t like their time wasted. We have no problem wasting our own time but waiting in line, sitting at an unproductive dinner with coworkers, being unable to find a capable employee at Home Depot… people hate having their time wasted. What

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Published in Startups

13 Comments

Austin is Where Tech Comes to Life

Tuesday, 12 May 2015 by Paul O'Brien

With another SXSW well behind us and the inevitable cries that the conference has lost something since it has failed again to discover the next Twitter or Facebook, I find myself considering bigger picture questions: Why are so many moving to Austin? Why did I move to Austin? Is it finding the next Unicorn that

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Published in Advertising, Austin, Industry, Insights / Research, Local, Startups

13 Comments