business Archives - Startup Economist

New Business or Startup? It Matters

Friday, 01 July 2022 by Paul O'Brien

I’ve been the “Grumpy Get Off My Lawn!” about this over the years and tend to just roll with the people who are adamant that words are interchangeable, feeling that it’s not worth pushing when people want to say one thing can mean another. Of what have I been grumpy? Words matter. An investor in

Published in Insights / Research, Startups

15 Comments

Peter Drucker: Decades Later, Perhaps More Relevant to the 21st Century

Thursday, 08 August 2019 by Paul O'Brien

The best way to predict the future is to create it. Management is doing things right; leadership is doing the right things. There is nothing so useless as doing efficiently that which should not be done at all. The most important thing in communication is to hear what isn’t being said. Knowledge has to be

business entrepreneurship leadership management marketing startups

Published in Advertising, Insights / Research, Startups

8 Comments

Before You Start, Define the Outcome

Sunday, 10 March 2019 by Paul O'Brien

How do you determine when your business is going to be successful? When it meets your definition of success. Many, I’ve found, start businesses thinking forward; the test and validate, customer feedback oriented development. I have a hypothesis or a business I want to start, what do I do first? That’s generally actually bad idea because every

business entrepreneurship exit founding funding outcome success

Published in Startups

3 Comments

The Internet of Everything

Thursday, 09 January 2014 by Paul O'Brien

Before the holiday and the end of 2013, I had the distinct honor of joining dozens of San Antonio CEOs and Texas CEO Magazine in spending an hour with Smart Grid Pioneer and author of The Advanced Smart Grid, Andres Carvallo. Why you might ask; if you know me professionally, you know that energy and

business growth growth hacking internet internet of things IoT marketing san antonio technology texas

Published in Advertising, Industry, Insights / Research, Startups

8 Comments

The Best Resources for Self Employed Businesses

Monday, 27 April 2009 by Paul O'Brien

It dawned on me the other night that an increasing majority of my readers are self employed: marketing consultants, small business owners, contractors, and startup entrepreneurs. While we focus, here, on marketing resources and tips, there are an ever increasing number of innovative resources to make your professional life easier; allowing you to focus on

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Published in Insights / Research, Social Media, Startup Ecosystems

2 Comments

Local Search Behind MTV Campus Daily Guides Reaches College Demographic

Tuesday, 26 August 2008 by Paul O'Brien

With a tremendous amount of fanfare (I had a parade come through the office this morning), I’m excited to share that Zvents has partnered with MTV to deliver a comprehensive local search experience to Campus Daily Guides published by mtvU. Creating a unique opportunity to reach the affluent college demographic, Zvents is powering the local

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Published in Fun, Local, Search

1 Comment

Why You Need A Blog

Thursday, 13 March 2008 by Paul O'Brien

I’ve had a dozen folks ask me about blogs since only the first of the year so here’s an episode from CommonCraft Productions, allowing me to, once again, cop out on a real post (I promise I won’t make it a habit) The CommonCraft Show has found a niche with these unique videos providing brief

Blog blogging blogs business corporate seo word press wordpress

Published in Blogs & Blogging

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