Why Where Matters
Monday, 09 November 2015
Some time ago, I shared some thoughts about how the size and scope of Silicon Valley eludes most entrepreneurs. That, challenging most startup communities, is the fact that comparing and contrasting one’s local economy to “Silicon Valley” easily misleads, as N. California’s startup community is much more than a city, more than a region even,
- Published in Austin, Brand Marketing, Industry, Insights / Research, PR, Startups
What Startups Should Expect from a PR Agency
Monday, 20 October 2014
A couple years ago, Mark Cuban highlighted in his book, How to Win at the Sport of Business, quite clearly and famously, that “startups should never hire a PR firm.” Who am I to contest a man with a track record that makes my own impact on entrepreneurs look non-existent. But, given my work in