The Tweeters (and checkmarks online)
Friday, 28 April 2023
by Paul O'Brien
Now, the most important tweeters Had profiles with marksThe plain-profile tweeters had none but remarks. Those marks weren’t so big. They were really so small.You might think such a thing wouldn’t matter at all. But because they had marks, all the mark-profiled tweetersWould tweet, “We’re the best tweeters here, you know that we’re real!”With their keys
- Published in Fun, Social Media
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Shaping the Media from the Oval Office
Wednesday, 01 December 2021
by Paul O'Brien
In October 2021 former president Donald Trump announced plans to launch Truth Social, a new social media platform very popularly discussed and debated by traditional media and politically oriented people. “Galvanizing a conservative media universe,” he described this forthcoming network in his pitch deck as such, begging curiosity of if and why media plays a distinct and important
- Published in Industry, Insights / Research, Social Media
I Bought my First NFT, Not for the Reason You Might Think
Monday, 27 September 2021
by Paul O'Brien
It’s difficult today, online, if you’re paying any attention all to cryptocurrency or media innovation, to not have heard “NFT” A .gif of Nyan Cat sold for lots and lots (and lots) of money as an NFT. These things have interest near hype from Nike, Visa, Warner Music Group, and Nike. Time Magazine‘s recently sold 4,500 TIMEPieces in
- Published in Insights / Research, Social Media
The Impossible Situation of Facebook
Wednesday, 12 May 2021
by Paul O'Brien
For a few months now, Facebook has been gently testing post voting changes that might substantially change our experience with comments and posts on the dominant social media platform. Today, the feature rolled out more broadly, sparking more and more reaction to the changes and a litany of “why??” questions from frequent Facebook users. What
- Published in Social Media
Can You Tell When a Digital Marketing Plan Will Fail?
Wednesday, 18 November 2020
by Paul O'Brien
- Published in Advertising, Insights / Research, PR, Search, Social Media
Resume Not Landing You That Job? Stop the Keywords, Start Optimizing
Tuesday, 27 October 2020
by Paul O'Brien
To take a look at even the most advised of resume writing guides is to take a step back into the history of web page design; everyone writing a resume is being taught and encouraged to create a website circa 1999. While such designs look prettier than the old text-laid-out-on-a-page, in thinking about a resume
- Published in Insights / Research, Search, Social Media
Every Company is an Internet Company
Friday, 29 May 2020
by Paul O'Brien
it’s time for the distinction of “internet company” to die. It’s time for the distinction of “tech industry” to die. In 2020, hopefully it’s clear, that every business that hopes to succeed must excel with this foundation of our economy – the internet. All companies are internet companies It’s not dissimilar from the notion that
- Published in Advertising, Social Media