press Archives - Startup Economist

What Startups Should Expect from a PR Agency

Monday, 20 October 2014 by Paul O'Brien

A couple years ago, Mark Cuban highlighted in his book, How to Win at the Sport of Business, quite clearly and famously, that “startups should never hire a PR firm.” Who am I to contest a man with a track record that makes my own impact on entrepreneurs look non-existent. But, given my work in

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Austin Startup Blogs & Press

Wednesday, 28 August 2013 by Paul O'Brien

With the tremendous influx of innovators, talent, and capital to Austin’s startup community, I’m increasingly asked how/where to keep tabs on what’s going on. That is, as someone new or moving to Austin, or as an outsider wondering what all the hubbub is about, where does one turn to keep a pulse on things? Let’s

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The Plea for the Press to Evolve

Monday, 25 February 2013 by Paul O'Brien

With a couple years in Austin, TX, and a former 12 in Silicon Valley, I’ve had an exceptional experience working with distinctly different entrepreneurial communities. Each has a little bit of a grass is greener complex going on – Silicon Valley sees Austin as hip, less expensive, up and coming, entrepreneurial more than “startup,” but

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