Search Engine Optimization : Part 5 : Do Not Redesign Without a Plan for Search
Wednesday, 14 March 2007
It has been some time since I’ve thought about SEO tactics so let me see if I can’t come up with the 5th most important thing to consider about SEO…. Oh yea… Don’t change anything! Okay, not exactly. More literally, do not redesign your site without a plan for natural search engines. When you redesign
- Published in Natural Search / SEO, Search
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It’s all about Search
Saturday, 27 January 2007
That was a bold perspective I frequently heard years ago while working for Yahoo! This isn’t new insight about Yahoo’s strategy (I’m often wonder what they’re doing); no, I want to share and discuss with you the claim. It’s ALL about Search Think about whether or not that is true for a moment and give
- Published in Brand Marketing, Insights / Research, Search