Search Archives - Page 4 of 24

Promoting Your Business with a WordPress Plugin

Thursday, 08 March 2012 by Paul O'Brien

Few marketers, and even fewer entrepreneurs and business owners, realize the significance of WordPress. With the hype and popularity of Tumblr (to be sure, it’s growing like a weed), this CMS (Content Management System) is easily discarded as a tool used by blogs and bloggers. Any idea how many blogs are in the world? I

Published in Advertising, Search, Startups

4 Comments

10 Most Important Questions About Blogging with Shawna Seigel

Tuesday, 05 April 2011 by Paul O'Brien

Monday night I have the pleasure of sharing some air time with Shawna Seigel for a discussion of blogging and eCommerce. Host of the WebmasterRadio.FM program eCom Experts, Shawna Seigel, is one of the leading Yahoo Store experts and founder of 1 Choice 4 Your Store. Blog about your passion for your business The single

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Published in Search, Social Media

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SXSW ’11 Panel to Watch: Left Brain Search = Google. Right Brain Search = X

Monday, 28 February 2011 by Paul O'Brien

Ever wonder why Google isn’t very helpful in finding something to do? While search engines are pretty good at finding information, they are terrible user experiences for those hoping to conveniently consume and digest that information (sorry for the food analogy). The solution lies in the sentiment of the audience. Mood based discovery engine Moodfish

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Published in Search

10 Comments

What Google’s Content Farm News Means To You

Friday, 25 February 2011 by Paul O'Brien

For months, years, Google has been lambasted for the decreasing quality of their results. Annoyed by search results page dominated by the likes of Demand Media and other content farms, fed up with comment spam, and frustrated to the lengths everyone will go to own SERPs, the industry and consumers alike have cried from the

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Published in Search

2 Comments

What Mobile Means to Google Search

Saturday, 29 January 2011 by Paul O'Brien

I can’t imagine this is an entirely original idea, it’s come up a couple times in discussions I’ve had with folks the last few days, but I think it’s both a brilliant conspiracy theory and a trend heavily rooted in reality. Google is Most Threatened by Mobile Think back to your experience on the internet

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Published in Google, Mobile, Search

2 Comments

Writing Search Optimized Blog Posts

Thursday, 27 January 2011 by Paul O'Brien

Whether you run a site or a blog, ongoing content creation is one of the best ways to attract search engines and build equity for your domain. Consider it one of the few clearly logarithmic forms of marketing; while your early work may seem futile, over time, content depth on your site will likely trump

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Published in Natural Search / SEO

3 Comments

Facebook v. Google?

Monday, 03 January 2011 by Paul O'Brien

A GigaOm article today, followed by a rash of calls and emails from folks wanting an opinion about the latest Goldman Sachs investment in Facebook, spurned this article. I’m troubled by the lack of distinction between Google and Facebook, with almost every query asking for insight to how Google’s (or Twitter’s) growth and valuations reflect

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Published in Search, Social Media

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