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The Tweeters (and checkmarks online)

Friday, 28 April 2023 by Paul O'Brien

Now, the most important tweeters Had profiles with marksThe plain-profile tweeters had none but remarks. Those marks weren’t so big. They were really so small.You might think such a thing wouldn’t matter at all. But because they had marks, all the mark-profiled tweetersWould tweet, “We’re the best tweeters here, you know that we’re real!”With their keys

Published in Fun, Social Media

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The Impossible Situation of Facebook

Wednesday, 12 May 2021 by Paul O'Brien

For a few months now, Facebook has been gently testing post voting changes that might substantially change our experience with comments and posts on the dominant social media platform. Today, the feature rolled out more broadly, sparking more and more reaction to the changes and a litany of “why??” questions from frequent Facebook users. What

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Published in Social Media

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How to Set Up a Facebook Page

Monday, 05 March 2012 by Paul O'Brien

Today, exactly how one would go about setting a fan page up in the first place. It may be simple for the tech-savvy, but the less experienced web surfers may have some trouble. Hopefully this quick tutorial helps clear up any issues you may run into. A Facebook page for your group can really help

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Published in Social Media

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Understanding Customers with Social Profile Data

Friday, 06 May 2011 by Paul O'Brien

It was just about a year ago that I was thrilled by my discovery of a brilliant startup helping businesses profile their customers through social network data. While we’re all excited about the promise of social marketing and media, understanding who is paying attention, what works, and who cares is still a challenge. For all

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Published in Social Media

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Most Successfully Promoted Brand at Super Bowl XLV

Tuesday, 08 February 2011 by Paul O'Brien

From snow in Michigan, to catering in Phoenix, from hummus and Sushi in California, to fried jalapeños in Texas, I’ve been to my share of Super Bowl parties, but this is the first during which I almost spit out my food. No, it wasn’t the sweet and spicy combination of jalapeños in beer batter nor

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Published in Advertising

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Facebook v. Google?

Monday, 03 January 2011 by Paul O'Brien

A GigaOm article today, followed by a rash of calls and emails from folks wanting an opinion about the latest Goldman Sachs investment in Facebook, spurned this article. I’m troubled by the lack of distinction between Google and Facebook, with almost every query asking for insight to how Google’s (or Twitter’s) growth and valuations reflect

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Published in Search, Social Media

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So you have a web startup idea…

Friday, 05 November 2010 by Paul O'Brien

Who doesn’t have a web startup idea? By my last count, I have… let me see…. 13. No 14. Unfortunately, I have roughly the same plan to get them built. Guess that’s not going to work. I’d tell you about them but you’d have to sign an NDA. Thanks to Kevin Liu at Outright for

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Published in Startups, Surplus

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