hiring Archives - Startup Economist

You Can Develop the Personality Traits that Correlate with Startup Success, Here’s How

Thursday, 21 November 2024 by Paul O'Brien

Launching a startup demands resilience, creativity, and a touch of audacity. Like it or not (and even agree with it or not), the research is well established finding that certain personalities, and the characteristics of a person, to some extent more than experience or skills, determine success or failure. Oxford Internet Institute, University of Oxford, University

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Published in Insights / Research, Startups

1 Comment

The Family and the Wedding Party – Starting a Startup Team

Wednesday, 06 May 2020 by Paul O'Brien

You need to think of EVERYONE at this stage as co-founders and owners OR merely consultants (formally contracted with VERY clear terms, requirements, deliverables, and ownership). Trust me. You do not want to be in a situation where you are committing anything to anyone hired, an agency, or freelance professional – such people either need to be

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Published in Startups

4 Comments

Startups: Marketing Yourself or Hiring a Professional

Monday, 10 June 2019 by Paul O'Brien

Marketing is the first, foremost, and most important thing a business does. No market for your idea… nothing for you to do, no? You are doing that, yes? There is no customer, no investor, no partner, no desire, no demand, no co-founder, no support for what you want to do. You keep going? No, if

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Published in Insights / Research, Startups

13 Comments

Accessibility > Inclusion > Diversity > Change > Innovation > Wealth Creation

Monday, 30 April 2018 by Paul O'Brien

Many who follow me here or on Quora know that I’m a student of economist Peter Drucker. It’s Drucker who noted of the economy and business, that only two things create value: marketing and innovation – that everything else done is a cost of existing; that marketing and innovation create wealth, they create value while

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Published in Insights / Research

10 Comments

What Does a CEO Actually Do?

Friday, 19 January 2018 by Paul O'Brien

Looking at it through the lens of a startup (small team), years ago I had a great discussion with a group of VCs that the ideal core leadership in a company is CEO, CMO, CTO (or, as appropriate to the type of business) Explaining further, we discussed first that the CMO’s job is to answer why, for whom, with

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Published in Insights / Research, Startups

1 Comment

Startup Founders Incentivize Teams with Equity

Tuesday, 09 December 2014 by Paul O'Brien

I’ve been pulled into an important question with a trouble degree of frequency lately; that is, “Why can’t I find, retain, and motivate my team?” Troubling, as not only does it reveal a problem entrepreneurs are having with talent but more so, because entrepreneurs even have to ask the question without knowing the answer. Why can’t

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Published in Startups

2 Comments

Seeking Business/Marketing Analyst

Thursday, 03 April 2008 by Paul O'Brien

I’m looking to hire a talented, driven Business Analyst, motivated by the rapid pace and growth of startup internet technologies and businesses. For those of you that know me, you’ll appreciate that I need someone with substantial analytics experience and a desire for a fast-paced environment. This person will lead the development of metrics dashboards

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Published in Analytics

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