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The Plea for the Press to Evolve

Monday, 25 February 2013 by Paul O'Brien

With a couple years in Austin, TX, and a former 12 in Silicon Valley, I’ve had an exceptional experience working with distinctly different entrepreneurial communities. Each has a little bit of a grass is greener complex going on – Silicon Valley sees Austin as hip, less expensive, up and coming, entrepreneurial more than “startup,” but

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Published in Industry, Local, Social Media, Startups

27 Comments

Cospace.co Grows to Serve All Work Spaces – Austin’s Cospace Coworking Closes

Tuesday, 22 January 2013 by Paul O'Brien

Last week, the Cospace brand evolved to focus on serving entrepreneurs and professionals throughout the world as our web service continues to aggregate and promote work spaces; providing economic and real estate intelligence. In July 2012, we launched https://cospace.co to index and promote every work environment; connecting skilled professionals with the right place to work.

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Published in Local, Startups, Vertical Search

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10 Entrepreneur Friendly Coffee Shops in Austin

Tuesday, 04 September 2012 by Paul O'Brien

In the incredibly eclectic and entrepreneurial community that is Austin, TX, trying to create a list of the ideal coffee houses for entrepreneurs is next to impossible and undoubtedly most will disagree with me about at least one or two here. After all, entrepreneurship is so woven into the DNA of Austin, it’s probably safe to say

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Published in Austin, Local, Startups

11 Comments

A Prius in Austin, TX

Wednesday, 01 June 2011 by Paul O'Brien

Having been in Austin for about 6 months now, there’s one irrefutable fact that everyone in Austin acknowledges with a cock-eyed smile; Californians love Austin, perhaps too much. More than that, Steiner Ranch (the neighborhood in which we settled) seems to be the magnet for relocations from the Sunshine State. One of those transplants myself,

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Published in Austin, Insights / Research, Local, Startups

35 Comments

T-shirts the ideal form of targeted marketing?

Tuesday, 16 June 2009 by Paul O'Brien

The CPM is low, though distribution costs a challenge. Consider that a simple t-shirt serves as an endorsement, while reaching the wearer’s peers – targeted, potential customers. After all, if said wearer loves your products or service, are his friends more likely to feel the same? They can be locally targeted, serve as a cherished

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Published in Advertising, Local, Startups

1 Comment

Local Search Engine Zvents Raises $24M

Tuesday, 30 September 2008 by Paul O'Brien

Let me diverge from my usual contemplations to share with you some news about the company that keeps me busy, in a rare post about Zvents. Today, the local search engine announced $24M in funding, secured with Nokia Growth Partners, AT&T and NAVTEQ. â€œZvents has spent four years building a world-class local search service,â€ said

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Published in Local, Search, Startups

8 Comments

Online Shopping Expectations This Holiday

Friday, 26 September 2008 by Paul O'Brien

eMarketer has a great jump on the holiday shopping season (it isn’t even Halloween yet!) with brilliant perspective on the increasing demands made by online consumers. They expect retail Websites to provide powerful search and navigation, quality product information, simple checkout and cross-channel shopping options at a minimum. Surprisingly, according to a survey by Retail

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Published in Advertising, eCommerce, Insights / Research, Local, Search, Social Media

2 Comments