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The Three Things a CEO of a Startup Should Do

Monday, 20 February 2017 by Paul O'Brien

Published in Startups

10 Comments

How Content Creation Affects Your Funding

Monday, 16 January 2017 by Paul O'Brien

Content media site Medium announced just days ago that they are restructuring through layoffs and office closings as they “renew their focus.” Medium CEO, Ev Williams, noted that, “in building out this model, we realized we didn’t yet have the right solution to the big question of driving payment for quality content. We had started scaling up the teams to

content fundraising influence media startups venture capital

Published in Insights / Research, Raising Capital, Search, Social Media

4 Comments

The Secret to Funding: How Many Customers You Need Before Contacting VCs

Friday, 06 January 2017 by Paul O'Brien

It might be the most frequently asked question by early entrepreneurs. If not that, the most frequently heard frustration from founders is, “I have customers, why can’t I raise capital?” Let me jump right in on the secret I’m about to reveal: customers aren’t the answer you’re seeking. Which is to say, the magic number

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Published in Startups

1 Comment

The 12 Days of Austin

Monday, 19 December 2016 by Paul O'Brien

On our first day in Austin my true love gave to me, a grackle in the Treaty tree. It’s the hap-happiest season of all, with those holiday greetings and gay happy meetings, when friends come to call. There are parties for hosting, marshmallows for toasting, and caroling out in the snow, well… cold. There is

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Published in Austin, Fun

3 Comments

Growth Hacking for Investors

Sunday, 27 November 2016 by Paul O'Brien

I had the honor of sharing, with Austin Pre-Accelerator DivInc, some thoughts about Growth Hacking. The startup program fostering diversity in tech asked for some insight to the idea of growth hacking and I’ll admit, I struggled with how to make an hour talk about such a thing relevant to startup founders. Luckily, I find myself in

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Published in Startups

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The 8 Things Startup Founders Need to Know about SEO (and one more that will surprise)

Thursday, 06 October 2016 by Paul O'Brien

In the spirit of the great Buzzfeed content marketing hacks, here are the 8 things startup founders need to know about SEO! Honestly, what you’re in for is a non-marketing, non-search oriented exploration of why SEO is critical to startups, founders, and your success or failure as a new venture. I had the honor of

fund raising funding marketing Search search engine optimization seo startups

Published in Search, Natural Search / SEO, Startups

7 Comments

Who is the best SEO expert in Austin?

Thursday, 22 September 2016 by Paul O'Brien

Who is the best SEO expert in Austin you ask? That’s a good question but one with no answer other than, it depends. Frankly, I’m posting this article about who the best SEO expert in Austin is just to make that point and show you that it isn’t hard to get the result that led

austin seo

Published in Austin, Natural Search / SEO, Search

2 Comments