Industry Archives - Page 6 of 51

Every Company is an Internet Company

Friday, 29 May 2020 by Paul O'Brien

it’s time for the distinction of “internet company” to die. It’s time for the distinction of “tech industry” to die. In 2020, hopefully it’s clear, that every business that hopes to succeed must excel with this foundation of our economy – the internet. All companies are internet companies It’s not dissimilar from the notion that

Published in Advertising, Social Media

5 Comments

Pitching VCs from Far Far Away

Monday, 04 May 2020 by Paul O'Brien

Later this year, the Mandalorian returns to the small screen for Season 2 of one of the hottest reasons everyone has flocked to Disney+ While anxiously awaiting a show near the top of my Must See TV, my family and I spent the weekend binge watching Star Wars while I toiled away on a major

entrepreneurship fund raising funding marketing pitching startups venture capital

Published in Advertising, PR, Startups

6 Comments

The Best SEO Plugin for WordPress [really] [no, really this time]

Tuesday, 07 January 2020 by Paul O'Brien

What are the best SEO plugins for WordPress? I love these kind of questions where every plugin developer jumps in with a “hey check out mine which I build because the mist popular one didn’t do what I want… and here are some SEO services.” And it’s particularly amusing in this case because one could

search engine optimization seo

Published in Search

4 Comments

Education in Marketing and Entrepreneurship

Thursday, 17 October 2019 by Paul O'Brien

Two VERY different things. Love this question, I mentor in our local High School program and with University incubators and accelerators. Our schools can do better, if we help them do so. Peter Drucker (economist notable in the 70s and 80s), “Only two things create value in business – Marketing and Innovation; and Marketing is the

college education entrepreneurship high school marketing startups

Published in Advertising, PR, Social Media, Startups

2 Comments

The Insecurity of Costs – Accelerating New Business Development

Monday, 09 September 2019 by Paul O'Brien

GENERAL STARTUP STATISTICS 69 percent of U.S. entrepreneurs start their businesses at home. According to the National Association of Small Business’s 2017 Economic Report, the majority of small businesses surveyed are LLCs (35 percent) followed by S-corporations (33 percent), corporations (19 percent), sole proprietorships (12 percent), and partnerships (2 percent). 51 percent of people asked, “What’s the best way

accelerators economic development entrepreneurship incubators

Published in Industry, Insights / Research, Startups

13 Comments

How to SEO, Considering the Top 10 Google Ranking Factors

Monday, 09 September 2019 by Paul O'Brien

Despite my frequently sharing that I don’t do SEO, an SEO piece for those trying to figure it out. One of the most notable people in Search, Rand Fishkin, just published this data. The 26 Google ranking factors, prioritized. Largely working with startups and new ventures, it’s clear that countless continue their search for “SEO”

Google ranking search engine optimization seo

Published in Advertising, Insights / Research, Mobile, PR, Search, Social Media

10 Comments

Wasting Development Cycles to Update Content is Absurd

Tuesday, 27 August 2019 by Paul O'Brien

Yeah that’s a bottle of wine. And I know what you’re thinking… “What they heck does a bottle of wine have to do with content and web development?!” Well, a good CMS is like a fine bottle of wine; with just enough of it, you’ll forget your problems. With the startup community, and in incubators,

blogging cms content marketing web development websites wordpress

Published in Social Media, Startups

6 Comments