Industry Archives - Page 8 of 54

WTH Happened to the News?

Tuesday, 29 September 2020 by Paul O'Brien

On September 11th, a notable day in United States and by extension, throughout the world, Townhall (a clearly conservative political voice), rang the headline, “AG [U.S. Attorney General] Barr Rips National Media as a ‘Collection of Liars’ Over Riot Coverage.” Now, before I fire you up about either side of the political aisle, the looming

Published in Industry, Insights / Research

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Why a Competitive Analysis is a First Step as a Founder

Thursday, 17 September 2020 by Paul O'Brien

There is a trick to entrepreneurship, to starting a venture, that no one really ever talks about. Not sure why they don’t talk about it… perhaps because they don’t understand how to do it… perhaps because everyone is selling something… perhaps because they’ve hired help and it sucked… regardless, I’m going to let you in

competitive analysis competitors entrepreneurship marketing startups

Published in Advertising, Featured, Insights / Research, Startups

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The Funding Flywheel

Wednesday, 09 September 2020 by Paul O'Brien

Businesses and startup founders learn early of a critical methodology in sales referred to as a funnel. Developing products and services, marketing is the process therein by which organizations get to know potential customers and then profile people so as to better understand the needs and motivations. The goal, of course, being the conversion of people

angel investors entrepreneurship flywheel funding fundraising funnel startups venture capital

Published in Advertising, Startups

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Yes, NOW is a Good Time to Startup

Thursday, 03 September 2020 by Paul O'Brien

Nearly three quarters of the way through 2020, and with the world fully settled into the “new normal,” quarantine, “the recession?,” (or whatever it is that we’re calling this strange state of things), it’s still very frequently asked, “Is a time like this good time to start a startup?“ The best time is yesterday. The

economy entrepreneurship recessions startup

Published in Industry, Insights / Research, Startups

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Every Company is an Internet Company

Friday, 29 May 2020 by Paul O'Brien

it’s time for the distinction of “internet company” to die. It’s time for the distinction of “tech industry” to die. In 2020, hopefully it’s clear, that every business that hopes to succeed must excel with this foundation of our economy – the internet. All companies are internet companies It’s not dissimilar from the notion that

content digital tranformation internet marketing startups web development

Published in Advertising, Social Media

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Pitching VCs from Far Far Away

Monday, 04 May 2020 by Paul O'Brien

Later this year, the Mandalorian returns to the small screen for Season 2 of one of the hottest reasons everyone has flocked to Disney+ While anxiously awaiting a show near the top of my Must See TV, my family and I spent the weekend binge watching Star Wars while I toiled away on a major

entrepreneurship fund raising funding marketing pitching startups venture capital

Published in Advertising, PR, Startups

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The Best SEO Plugin for WordPress [really] [no, really this time]

Tuesday, 07 January 2020 by Paul O'Brien

What are the best SEO plugins for WordPress? I love these kind of questions where every plugin developer jumps in with a “hey check out mine which I build because the mist popular one didn’t do what I want… and here are some SEO services.” And it’s particularly amusing in this case because one could

search engine optimization seo

Published in Search

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