Your Startup Pitch is Bad; Let me Explain How I Know
Thursday, 27 February 2025
Over the last couple of weeks, I’ve been pushing us to question traditional startup methodologies such as lean startup or how venture capitalists discern investments, through an exploration with you of First Principles Thinking and the Bell Mason Diagnostic. In fact, I’m not inherently a detractor of either, rather frequently advocating that founders need to
- Published in Raising Capital
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Marketing and Storytelling Manifest a Startup City
Friday, 23 August 2024
The explosive growth of specific cities throughout the world might be the best evidence of the impact of good old-fashioned marketing. Not advertising mind you, but marketing: understanding what you have, for whom, why they care, and delivering that to them. The last 25 years or so have witnessed the transformation of our world from
- Published in Economic Development, Industry, Insights / Research, Startup Ecosystems