The Valuation of a Pre Funded Startup
Wednesday, 20 January 2021
Startups all, struggle with a question of what’s called, “valuation.” What is the company worth? To put together a pitch deck, negotiate terms with investors, or just to share with potential team members and advisors what you’re doing, people will want to know what it’s worth now. Before you take money from a venture capital
- Published in Insights / Research, Startups
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Ideas Are Valuable; Stop Saying They’re Not!
Tuesday, 17 November 2020
Businesses without ideas are like people with matches trying to light a wet campfire. Striking, striking, and striking again. You have the stuff that's valued (wood, matches) but you can't do anything without a ton of work.
- Published in Insights / Research, Startups
Maybe Starting with the Problem is the Problem
Tuesday, 06 October 2020
In a world wherein overwhelmingly most founders and startups fail as a result of a lack of product/market fit, and incubators, University startup programs, and mentors, are flush with “ideas” that genuinely warrant, “that’s already being done,” perhaps the advice to start with the problem (or solution, for that matter), is wrong. Think on it:
- Published in Startups
Why a Competitive Analysis is a First Step as a Founder
Thursday, 17 September 2020
There is a trick to entrepreneurship, to starting a venture, that no one really ever talks about. Not sure why they don’t talk about it… perhaps because they don’t understand how to do it… perhaps because everyone is selling something… perhaps because they’ve hired help and it sucked… regardless, I’m going to let you in
- Published in Advertising, Featured, Insights / Research, Startups
The Funding Flywheel
Wednesday, 09 September 2020
Businesses and startup founders learn early of a critical methodology in sales referred to as a funnel. Developing products and services, marketing is the process therein by which organizations get to know potential customers and then profile people so as to better understand the needs and motivations. The goal, of course, being the conversion of people
- Published in Advertising, Startups
Pitching VCs from Far Far Away
Monday, 04 May 2020
Later this year, the Mandalorian returns to the small screen for Season 2 of one of the hottest reasons everyone has flocked to Disney+ While anxiously awaiting a show near the top of my Must See TV, my family and I spent the weekend binge watching Star Wars while I toiled away on a major
- Published in Advertising, PR, Startups