Industry Archives - Page 14 of 51

Architecting Growth

Wednesday, 24 April 2013 by Paul O'Brien

About a decade ago, I was standing at the top of the Empire State building when someone nearby asked why New York City seems to have two distinct areas with sky scrapers. Have you ever noticed? Have you ever wondered? The answer is what I’ve concluded to be one of the most important considerations with

Published in Advertising, Insights / Research, Startups

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Working With Austin

Tuesday, 05 March 2013 by Paul O'Brien

As SXSW creeps upon us, I’ve spent the last few months considering how exceptionally Austin has communicated to the world that this is the place to live and work. It’s not just hard to disagree, it’s downright impossible: with exceptionally low unemployment rates, incredible business incentives provided by the city and state, a creative and

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Published in Austin, Industry

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The Plea for the Press to Evolve

Monday, 25 February 2013 by Paul O'Brien

With a couple years in Austin, TX, and a former 12 in Silicon Valley, I’ve had an exceptional experience working with distinctly different entrepreneurial communities. Each has a little bit of a grass is greener complex going on – Silicon Valley sees Austin as hip, less expensive, up and coming, entrepreneurial more than “startup,” but

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Published in Industry, Local, Social Media, Startups

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New to Freelancing? How Not to Get Screwed

Wednesday, 13 February 2013 by Paul O'Brien

The great majority of us looking to shared, collaborative work spaces are in the freelance game and if you’re new to it, you may have realized by now that, unfortunately, not everyone is out there trying to help you. In fact, for every good client, you’ll find another looking to get something for nothing. You

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Published in Industry

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Getting Into Coworking

Thursday, 31 January 2013 by Paul O'Brien

Those of us working in the coworking community know, that per capita, Austin, Texas is the hotbed of the movement. According to Google Search Trends and reported by DeskMag, Austin leads the US market in search queries (demand) related to coworking; it’s no surprise Austin is home to the Global Coworking Unconference. For that reason,

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Published in Industry, Startups

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Cospace.co Grows to Serve All Work Spaces – Austin’s Cospace Coworking Closes

Tuesday, 22 January 2013 by Paul O'Brien

Last week, the Cospace brand evolved to focus on serving entrepreneurs and professionals throughout the world as our web service continues to aggregate and promote work spaces; providing economic and real estate intelligence. In July 2012, we launched https://cospace.co to index and promote every work environment; connecting skilled professionals with the right place to work.

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Published in Local, Startups, Vertical Search

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Startup Marketing

Tuesday, 01 January 2013 by Paul O'Brien

Not long ago, I had the distinct pleasure of joining an incredible group of Austin entrepreneurs through AUSOME (Austin Online Marketing for Entrepreneurs) for a discussion of the Art of Startup Marketing. Thanks to David Vogelpohl, founder of Marketing Clique and Tapfire Mobile, I finally took a few minutes to put pen to powerpoint to

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