Industry Archives - Page 15 of 51

How the Internet Failed to Change Our Lives

Saturday, 29 December 2012 by Paul O'Brien

Wrapping up this year and having spent some incredible time with an amazingly diverse set of innovations (and innovators), I starting wondering if and how the internet has really failed to deliver on its promise. One of the sobering realities of a capitalistic economy is that the almighty dollar, indeed, causes tremendous innovations, services, and

Published in Industry

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It’s The End Of The Rank As We Know It…

Monday, 17 December 2012 by Paul O'Brien

In honor of the forthcoming end of the world, I wanted to spend a few minutes to share with you some perspective on the state of SEO. Yes, I know, SEO’Brien actually still spends time on search engine optimization. Truth be told, my old library analogy still stands the test of time as one of

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Published in Natural Search / SEO

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Is Google Hangouts the New Teleconference?

Thursday, 27 September 2012 by Paul O'Brien

Austin’s inaugural Social Good Summit was an incredible experience, with a packed house, at N. Austin’s Alamo Drafthouse. The incredible number of entrepreneurs who turned out and committed to doing more is a sign of what’s to come in Austin’s social impact economy. My reason for sharing my experience with that specific event is that it was

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Published in Social Media

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airbnb for Entrepreneurs

Tuesday, 18 September 2012 by Paul O'Brien

Without a doubt, one of the most exceptional new services brought to us by the interweb is airbnb. An incredibly obvious service (in hindsight); the website connects people with unique spaces that can serve as an accommodation, to travelers looking a distinct, personal, and comfortable experience. As they put it, “Airbnb connects people to unique

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Published in Industry, Startups

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10 Entrepreneur Friendly Coffee Shops in Austin

Tuesday, 04 September 2012 by Paul O'Brien

In the incredibly eclectic and entrepreneurial community that is Austin, TX, trying to create a list of the ideal coffee houses for entrepreneurs is next to impossible and undoubtedly most will disagree with me about at least one or two here. After all, entrepreneurship is so woven into the DNA of Austin, it’s probably safe to say

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Published in Austin, Local, Startups

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Seth Godin’s Circles of Marketing

Friday, 10 August 2012 by Paul O'Brien

As an SEO, my years and marketing have long been spent trying to convince other marketing professionals, product managers, and executives in a company that the work we do in SEO can not be done in a silo. The success of search engine optimization is DEPENDENT on all other levels of the organization from the

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Published in Advertising, Insights / Research, Search, Social Media

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I’m a Hustler Baby

Wednesday, 20 June 2012 by Paul O'Brien

In the past week-and-change, we had the incredible pleasure of welcoming Marc Mapes to the Cospace team. I’m a personal fan as he took the risk of playing with his name for his blog; where “SEO’Brien” has served me well – as much a handicap as a boon, you can’t argue with the genius of a personal brand like

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Published in Fun, Industry, Startups

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