Traditional Marketers Don’t Get It
Thursday, 11 October 2007
- Published in Paid Search, Search
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How Search Engines Work
Tuesday, 09 October 2007
About a week ago, Kosmix, one of the few emerging businesses doing anything significant in Search, announced the release of a search technology that gives them a significant advantage in the search space: the Kosmos File System. With all our talk of algorithms and indexes, I’m sure you realize that an engine isn’t as simple
- Published in Advertising, Search
Is Your Paid Seach Vendor Ignorant (or Incompetent)?
Thursday, 04 October 2007
Recently, paid search vendors have been an object of my scrutiny. In the process, I’ve been alarmed at the significant variation in capabilities between them as they make wild claims and in order to win business. One capability (or rather, incapability) repeatedly stuck out at numerous agencies; this angered me so much that I want
- Published in Paid Search, Search, Vendors / Agencies
SEO Toolbox – Xinu
Tuesday, 18 September 2007
Just a quick post to let you know about a wonderful resource I’ve stumbled onto: Xinu is a brilliant mashup of valuable search optimization insights such as backlinks, page rank, social bookmark links, and pages indexed. The intuitive service includes links to each platform to investigate your site’s details, leaving only recommendations lacking; Xinu would
- Published in Analytics, Insights / Research, Natural Search / SEO
Finervista: A New Vertical Search Engine
Tuesday, 11 September 2007
In the age of increasingly more specialization in search, it seems there’s another segment getting attention. The paint isn’t even dry and San Francisco based Finervista seems to have experienced a successful début of an educational search platform. Serving thousands of webcasts through their searchable index, they provide a wonderful resource for business executives, legal
- Published in Insights / Research, Search, Vertical Search
Instant Getification – Ask’s New Ads Get It
Thursday, 06 September 2007
The question burning my mind is if Ask.com found a new ad agency. I may have been a little slow to catch the ad (I missed Ask’s Jim Lazone sharing it at SES San Jose – while I was there) but I had a moment to catch up on Eureka with my TiVo and this
- Published in Search
