Is Your Paid Seach Vendor Ignorant (or Incompetent)?
Thursday, 04 October 2007
Recently, paid search vendors have been an object of my scrutiny. In the process, I’ve been alarmed at the significant variation in capabilities between them as they make wild claims and in order to win business. One capability (or rather, incapability) repeatedly stuck out at numerous agencies; this angered me so much that I want
- Published in Paid Search, Search, Vendors / Agencies
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Adchemy hiring a Search Engine Marketing Director
Thursday, 27 September 2007
Veterans of my blog know the last thing I’m going to do is start posting every job opportunity in online marketing. There are thousands of companies with enough need for experienced and inexperienced talent to keep most of our careers secure. That said, not that I’ve gone startup, I recognize how difficult it is to
- Published in Vendors / Agencies
Analytics Comparison: 3rd Party Paper
Wednesday, 05 September 2007
Doesn’t that just take the cake? Here I spend a few hours writing up my perspective of the major web analytics platforms only to have a much more comprehensive report released by StoneTemple Consulting shortly thereafter. Joking aside, for anyone contemplating the right solution, their report is worth the read. They cover HitBox, Affinium NetInsight,
- Published in Analytics, Vendors / Agencies
Analytics Vendor Comparison : Omniture, Coremetrics, Hitbox, and Google
Friday, 10 August 2007
For years, we have all pined over the lack of a comprehensive comparison of analytics platforms from Omniture’s SiteCatalyst, Coremetrics, Visual Sciences’ Hitbox (previously WebSideStory), and Google. Online marketers and web designers have to sit through cumbersome sales pitches and wade through confusing RFPs to decipher which solution is best for them. No more I
- Published in Analytics, Vendors / Agencies
TechCrunch TC9 Download
Friday, 27 July 2007
Having spent the last few hours at Michael Arrington’s TechCrunch Meet-Up, I sit here struggling to find some criticism of the event simply for the sake of a buzz worthy post. The fact is, the party was flawlessly executed from logistics to music, drinks to demos, and all with a crowd of industry elite akin
- Published in Conferences / Events, Fun, Vendors / Agencies, Vertical Search, Web 2.0