Is the media helping or hurting our understanding of SEO?
Friday, 25 July 2008
CNET’s Stephen Shankland has written a thorough review of Microsoft’s BrowseRank, “Microsoft tries to one-up Google PageRank” but its this perspective that really tells the story. It’s maddening to see yet another naive or deliberately misleading article on an innovation in search ranking, that perpetuates persistent misunderstanding of how search works and what makes search
- Published in Insights / Research, Search
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Seeking Business/Marketing Analyst
Thursday, 03 April 2008
I’m looking to hire a talented, driven Business Analyst, motivated by the rapid pace and growth of startup internet technologies and businesses. For those of you that know me, you’ll appreciate that I need someone with substantial analytics experience and a desire for a fast-paced environment. This person will lead the development of metrics dashboards
- Published in Analytics
Performance Based Web Design
Tuesday, 26 February 2008
For those of you that have been with me a while, you know that I’m a tremendous advocate of performance based marketing. I firmly believe that online marketing is heavily, certainly predominantly, and almost completely analytics driven when done well. We need not as what ad rates well with focus groups or how effectively a
- Published in Analytics, Display Advertising, Vendors / Agencies