Peel Away Advertising for your Site or Blog
Monday, 04 February 2008
ProfitPeelers has launched, in beta, an affiliate web service allowing publishers to easily add a script to their site that adds a peel away ad to the page. These unobtrusive ads are believed to convert at much higher rates meaning more dollars for publishers and more opportunity for marketers. I’m excited about the ease of
- Published in Advertising
Behavioral Targeting Optimization
Saturday, 27 October 2007
Don’t you just love epiphanies? Those brief moments in time when a great idea just hits you. I feel like I had one of those this morning, an opportunity so obvious, it alarms me that ad networks and portals have yet to have stumbled on the idea themselves. A few days ago I had a
- Published in Advertising
Who is John Q?
Wednesday, 24 October 2007
As I was contemplating the design of my own blog this morning, it struck me as amusing that I always get served eye candy ads for John Q TV. Assuming AdBrite’s targeting technology is working, clearly, I may be revealing embarrassing information about my behavior but I don’t spend time surfing babe websites and therefore
- Published in Change Log, Display Advertising
Instant Getification – Ask’s New Ads Get It
Thursday, 06 September 2007
The question burning my mind is if Ask.com found a new ad agency. I may have been a little slow to catch the ad (I missed Ask’s Jim Lazone sharing it at SES San Jose – while I was there) but I had a moment to catch up on Eureka with my TiVo and this
- Published in Search