Category: Insights / Research | Page 17

Who’s at Ad:tech next week?

Friday, 11 April 2008 by SEO'Brien

ad:tech San Francisco, the interactive advertising and technology conference and exhibition, starts next week at the Moscone Center. The show blends keynote speakers, topic driven panels and workshops to provide us with the tools and techniques needed to keep up and compete. It has, perhaps, the best show floor in the industry making it one

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Published in Affiliate Marketing, Analytics, Blogs & Blogging, Brand Marketing, Comparison Shopping, Conferences / Events, Display Advertising, Fun, Insights / Research, Local, Natural Search / SEO, Paid Search, Search, Social Media, Vertical Search, Web 2.0

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Seeking Business/Marketing Analyst

Thursday, 03 April 2008 by SEO'Brien

I’m looking to hire a talented, driven Business Analyst, motivated by the rapid pace and growth of startup internet technologies and businesses. For those of you that know me, you’ll appreciate that I need someone with substantial analytics experience and a desire for a fast-paced environment. This person will lead the development of metrics dashboards

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Published in Analytics

1 Comment

Online Marketing Heroes

Wednesday, 05 March 2008 by SEO'Brien

Certainly, one has to have a degree of ego involved with starting one’s own blog, after all, these are my thoughts; thoughts I presume are of interest to someone. Sure, perhaps it isn’t really “ego” but, needless to say, I wouldn’t be doing this if I didn’t hope someone cared and derived a modicum of

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Published in Affiliate Marketing, Analytics, Blogs & Blogging, Brand Marketing, Comparison Shopping, Display Advertising, Google, Insights / Research, Local, Natural Search / SEO, Paid Search, Search, Social Media, Targeting, Vendors / Agencies, Vertical Search, Web 2.0, Yahoo!

9 Comments

Performance Based Web Design

Tuesday, 26 February 2008 by SEO'Brien

For those of you that have been with me a while, you know that I’m a tremendous advocate of performance based marketing. I firmly believe that online marketing is heavily, certainly predominantly, and almost completely analytics driven when done well. We need not as what ad rates well with focus groups or how effectively a

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Published in Analytics, Display Advertising, Vendors / Agencies

4 Comments

Weighting the Value of Inlinks by Your Domain’s Life

Wednesday, 30 January 2008 by SEO'Brien

Does anyone know… Does Google weight the value of inlinks relative to the lifespan of a website? While debating with some friends the question of buying links, I argued that buying links has its place in that new businesses, new companies with no brand recognition, reputation, or awareness, need way to catch up to the

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Published in Insights / Research, Natural Search / SEO

5 Comments

How to Explain SEO to the Illiterate – the Library Analogy

Thursday, 27 December 2007 by SEO'Brien

Having spent the past few days with family and friends for the Holiday, I repeatedly found myself in the situation of trying to explain search engine optimization and how websites are not simply ‘found’ through Google. Peppered with questions about how SEO is Marketing or why Google doesn’t just do a better job, I can

Published in Featured, Fun, Insights / Research, Natural Search / SEO

25 Comments

Sphinnaanites Unite! Welcome to the Sphinn Revolution

Thursday, 27 September 2007 by SEO'Brien

Yes, it is my new best friend. A digg-like news and resource aggregator that filters based on the popularity of content. At its peak, I had over 100 search and marketing related blogs on my reader before turning to Yahoo Pipes to mash them up in hopes of finding the gems among so much content.

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Published in Blogs & Blogging, Fun, Insights / Research, Social Media

1 Comment

Thank you