Insights / Research Archives - Page 15 of 26

The Internet of Everything

Thursday, 09 January 2014 by Paul O'Brien

Before the holiday and the end of 2013, I had the distinct honor of joining dozens of San Antonio CEOs and Texas CEO Magazine in spending an hour with Smart Grid Pioneer and author of The Advanced Smart Grid, Andres Carvallo. Why you might ask; if you know me professionally, you know that energy and

Published in Advertising, Industry, Insights / Research, Startups

8 Comments

The Only Thing You Need to Know About SEO

Friday, 27 December 2013 by Paul O'Brien

Austin, Texas is still an “SEO Community.” What do I mean by that? I’ve been in Austin three years now and the amount of time I spend advising startups why their desire to hire an SEO is misplaced, is astonishing. To this day, I’m introduced in social settings here as an SEO, clients refer to

blogging content content marketing growth hacking layering optimization search engine optimization search marketing search marketing standard seo

Published in Insights / Research, Natural Search / SEO, Search

5 Comments

Funds, Family, Friends, Fitness, and Faith

Thursday, 26 December 2013 by Paul O'Brien

Nearing the end of 2013, and having had a bit of time to spend with family and some incredible friends, I’ve turned a few thoughts to the seemingly unattainable goal of balance. Entrepreneurs are flocking from Silicon Valley to places like Austin, seeking the dream the yin and yang between work and life. Known for

balance faith family fitness friends funds life work

Published in Insights / Research, Startups

6 Comments

Is Education Simply Broken?

Wednesday, 25 September 2013 by Paul O'Brien

“Remember everything we learned last class? Well that’s actually not true and we are going to learn something radically different and (slightly) more correct this class,” said every teach you ever had. I’ve been on a tirade about education lately. With 3 kids in the house, working their way through elementary school, we’re dealing with

education stem technology

Published in Insights / Research

3 Comments

Working through Austin

Thursday, 11 July 2013 by Paul O'Brien

Home to PeopleAdmin and Indeed, Austin has a history with employment that’s intriguing to explore. Recruiting technology, in particular, seems to play a unique role in the city stemming, to some extent, from its culture of creativity, innovation, and just the right balance between work and life.

austin employment hr innovation jobs recruiting startups talent work work in austin working

Published in Austin, Insights / Research, Startups

5 Comments

What is this Real-Time Marketing of Which You Speak?

Thursday, 20 June 2013 by Paul O'Brien

The pace at which business is moving is now; really, you’re already behind. In the brief second it took you to read that very statement, I’ve cost you (an opportunity cost granted) the time to focus on something else, relevant to your business, happening, right now. We’ve always been pretty capable of dealing with those

marketing real-time marketing

Published in Advertising, Industry, Insights / Research

No Comments

Where Do I Find, Vet, and Engage with Rockstar Marketers?

Monday, 10 June 2013 by Paul O'Brien

A few FounderDating entrepreneurs recently fired up a topic discussion that every founder, startup, and business owner has had at some point in the early development of their idea; that very question, “how do you find great marketers?” – a question that comes up in public discussions more than a few times a week. So what’s the answer?

customer acquisition entrepreneurship growth innovation marketers marketing

Published in Insights / Research, Startups

3 Comments