A Little About Me
Tuesday, 02 December 2008
Welcome back to those of you in the U.S. and happy holidays to all! Before the Thanksgiving holiday, I had the distinct pleasure of connecting with Duane Forrester re: some personal Q&A for Search Engine Land. Duane is an in-house SEM with Microsoft and author of How to Make Money with Your Blog. He also
- Published in Fun, Insights / Research, PaulOBrien
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Is Your Site (not your blog) Run By WordPress? Perhaps it Should Be
Tuesday, 11 November 2008
WordPress – The celebrated blog platform, favored by search marketers for its amazing degree of customization and built-in optimization, comes in two flavors: Hosted by wordpress.com: Gets you started as quickly and easily as the perhaps more well known hosted, and Google owned, Blogger. The WordPress platform provided by wordpress.org: The downloadable version of WordPress
- Published in Blogs & Blogging, Insights / Research, Vendors / Agencies
Omniture Aquires Mercado – End to End Demand Engine in the Works
Monday, 20 October 2008
Last week, web site analytics engine Omniture agreed to acquire Mercado’s multi-channel retailer site search and merchandising businesses. Macy’s, Overstock.com, Williams-Sonoma Inc., Sears Holdings Corp., and OfficeMax, are just a few of the major retailers who use leverage Mercado consulting and technology services to vastly improve the effectiveness of their store’s navigation, search experience, and
- Published in Analytics, Insights / Research, Paid Search, Search, Vendors / Agencies
Paid Search Drives Organic Search Traffic – A 48 Hour Case Study
Thursday, 16 October 2008
What struck me so directly, was how readily available and easily developed this insight was, once it occurred to me to try. 48 hours ago, I shut off a paid search campaign of over 10,000 keywords. The exact amount isn’t as applicable to you as knowing that this was the entire SEM campaign for a
- Published in Analytics, Insights / Research, Natural Search / SEO, Paid Search, Search
Rand Announces Advanced SEO Analytics Engine Linkscape at SMX East
Monday, 06 October 2008
I’ve just seen the future of link analytics and it is SEOmoz. Perhaps the most engrossing and entertaining presentation at SMX East was Rand Fishkin’s introduction of Linkscape, an advanced link intelligence engine delivering rich data to website owners and SEOs regarding inlinks, related anchor text, trust, and rank. SEOmoz has indexed over 200M domains
- Published in Analytics, Insights / Research, Natural Search / SEO, Search, Vendors / Agencies
The Future of the Internet
Thursday, 02 October 2008
Having pointed out my complete ignorance of the cheerleading world yesterday (“Can I Get an S?”??), I feel I need to steer the laughs, jeers, and finger pointing as far away from me as possible in hopes of staving off the cheer hate mail no doubt being written to me even as we speak. Obviously,
- Published in Fun, Google, Insights / Research