How effective is Google Base?
Monday, 18 December 2006
Brian Smith today pointed out some challenges worth reading about Google Base. For those of you unfamiliar with Base, consider it a comparison shopping engine where you can submit product to be searchable on Google. Like a CSE, you can describe any item you post with attributes and specs to help people find it when
- Published in Comparison Shopping, Google, Insights / Research
No Comments
Google Site Optimizer
Friday, 20 October 2006
I’m of the believe that you have to take Google’s tools for more than their face value. They claim, for example, that they don’t use Google Analytics to peer into website performance because of privacy, in a way, I hope they do leverage the data from Analytics. What better way to evaluate the value of
- Published in Analytics, Google, Insights / Research
The blogger bandwagon – Google buys YouTube
Monday, 09 October 2006
Google Inc. (NASDAQ: GOOG) has agreed to acquire YouTube, the consumer media company where people watch and share original videos through a Web experience, for $1.65 billion in a stock-for-stock transaction. YouTube will operate independently to preserve its successful brand and passionate community.I feel like this is the only news today. Have you read the
- Published in Brand Marketing, Google