Google Eliminates Fee for FeedBurner Branding
Tuesday, 03 July 2007
Google’s has opened FeedBurners’ MyBrand domain service allowing bloggers and websites to brand their RSS domains free of charge. The MyBrand service allows publishers to obtain a branded experience while leveraging FeedBurner’s RSS optimization and analytics technologies. You accomplish this by changing the CNAME in your DNS records to point to the FeedBurner account creating
- Published in Search
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Google’s Website Quality Guidelines
Monday, 11 June 2007
At the inaugural SMX Advanced conference in Seattle last week, Matt Cutts discussed Google’s webmaster guidelines but failed to address heavily sought detail on site quality considerations and violations that can result in your being punished by Google (whether your intentions are honorable or otherwise). He did though commit to deliver more insight and Google
- Published in Google, Natural Search / SEO
Google’s Top 100 Validates Search as a Gold Mine of Insight
Wednesday, 23 May 2007
Anyone still question that search behavior and trends are your greatest source of insight to customer awareness, interest, and demand? Google doesn’t. Tuesday, Trends released a feature displaying the most recent, dynamic 100 searches (excluding porn, weather, and popular websites & celebrities), replacing Google Zeitgeist and giving us insight to why Dancing with the Stars
- Published in Analytics, Insights / Research, Search
Yahoo and Google and Microsoft oh my!
Friday, 04 May 2007
Can anyone keep up with recent news? Acquisition talk following what seems to be the month of mergers, with Hitwise going to Experian and, of course, Google’s pick up of DoubleClick, brings my old stomping grounds and once world’s strongest brand into the limelight. Yahoo! and Microsoft Microsoft is stepping up pursuit of Yahoo! to
- Published in Advertising, Search
The Industry’s Nerve Center
Saturday, 28 April 2007
Though Peppered with rumor and negative PR, Google’s acquisition of DoubleClick remains, as far as I’m concerned, one of the most important, recent developments in online marketing. Stuart Frankel, President of Performics, responded quickly to speculation of a Performics dissolution with concise reassurance of their alignment with DoubleClick and Google and position as a leading
- Published in Google, Insights / Research, Paid Search, Search, Vendors / Agencies
Google Radio Expands with Clear Channel
Wednesday, 18 April 2007
Google’s ad network continues to expand through a just announced a deal with Clear Channel to distribute audio ads from their radio advertising network. Clear Channel will continue to support existing advertisers while Google introduces new content, likely from smaller advertisers already pleased with and accustomed to advertising through AdWords. The deal is a significant
- Published in Brand Marketing, Google