Startups Archives - Page 28 of 36

Startup Founders Incentivize Teams with Equity

Tuesday, 09 December 2014 by Paul O'Brien

I’ve been pulled into an important question with a trouble degree of frequency lately; that is, “Why can’t I find, retain, and motivate my team?” Troubling, as not only does it reveal a problem entrepreneurs are having with talent but more so, because entrepreneurs even have to ask the question without knowing the answer. Why can’t

Published in Startups

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How to Write an Effective Pitch email to Angel Investors

Monday, 01 December 2014 by Paul O'Brien

The challenge of raising capital will forever frustrate us as there is no right way to raise money; it takes time, perseverance, patience, and just the right fit. But, the litany of pitch consultants, books, incubators, and Angel networks seem to direct entrepreneurs in one consistent direction, and though few of those guides speak so bluntly

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Published in Raising Capital

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How are Startups Getting Funded without Revenue?!?

Thursday, 30 October 2014 by Paul O'Brien

Understanding how to disrupt markets creates the value startup investors seek

Asked the other day, having witnessed the success of WhatsApp, “how are these companies getting funded when they don’t have paying customers?” It’s a good question, but frankly too, one that for many of us, actually doesn’t make sense. Most innovation gets funded without revenue so I’d ask in return, what makes you think you

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Published in Startups

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What Startups Should Expect from a PR Agency

Monday, 20 October 2014 by Paul O'Brien

A couple years ago, Mark Cuban highlighted in his book, How to Win at the Sport of Business, quite clearly and famously, that “startups should never hire a PR firm.” Who am I to contest a man with a track record that makes my own impact on entrepreneurs look non-existent. But, given my work in

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Published in PR, Startups

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AT&T Innovation Center in Austin by 2015

Tuesday, 19 August 2014 by Paul O'Brien

Dallas based AT&T, in the midst of serious competition for access to Austin’s incredibly innovative startup community, has announced plans for a Center for Innovation on downtown Austin’s Congress Avenue. Part of a developing trend among technology companies to open offices in downtown Austin’s central corridor, AT&T’s new multimillion-dollar facility will be housed in 15,000

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Published in Startups

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Entre to the Internet; Marketing for Startups

Thursday, 17 July 2014 by Paul O'Brien

Thanks to the incredible startup program at Houston’s Rice University, I’ve had a chance to update a popular, but out of date, post about Startup Marketing. In the process, I had a chance to meet the exceptional entrepreneurs in this year’s Owlspark program. While not too dissimilar from that startup marketing post, this update touches

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Published in Advertising, eCommerce, Insights / Research, Search, Social Media, Startups

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Google Analytics for Startups

Thursday, 10 July 2014 by Paul O'Brien

Some time ago, I had the honor of speaking during PeopleFund’s Innovation Week on the question of how to make the most of Google Analytics, with the fewest resources. Simply put, what every startup should do to make the platform one of their most valuable tools. Isn’t it already one of a startup’s most valuable tools??

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Published in Analytics, Startups

3 Comments