The Best Resources for Self Employed Businesses
Monday, 27 April 2009
by Paul O'Brien
It dawned on me the other night that an increasing majority of my readers are self employed: marketing consultants, small business owners, contractors, and startup entrepreneurs. While we focus, here, on marketing resources and tips, there are an ever increasing number of innovative resources to make your professional life easier; allowing you to focus on
- Published in Insights / Research, Social Media, Startup Ecosystems
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On the Growth of an Internet Startup
Thursday, 02 April 2009
by Paul O'Brien
We’re in for a rough year. You heard it here first (*tongue in cheek*); there is some indication that the economy is chugging along more slowly than usual and with Obama in office, we’re in for “Change.” That can only mean one thing, well, three things: tightening belts, possible layoffs, maybe some mortgage foreclosures. Take
Anyone try Tweeter Getter?
Friday, 13 February 2009
by Paul O'Brien
I haven’t stopped my work with Twitter from a couple days ago with the most recent discovery a viral app that seems to work a bit like a pyramid scheme to introduce new users to your profile. Check it out here Anyone use this? Any success?
- Published in Social Media
Increasing your Twitter Followers – Comment here
Tuesday, 10 February 2009
by Paul O'Brien
Though only in beta, FIDDYP’s word press plugin WP-Twitip-ID is a brilliantly simple innovation enabling blogs to add Twitter profiles to users’ comments. The commenting systems on blog platforms are entirely limited, at this point, to the promotion of a reader’s website, limiting engagement by way of this dynamic communication platform. Twitip adds a Twitter
- Published in Social Media
Connect with Facebook
Thursday, 08 January 2009
by Paul O'Brien
Well I have spent the better part of the holiday designing and wrapping up a new site. Interpreting my blog’s title, you might imagine my last name to be O’Brien, that is unless you make the mistake of interpreting my name as Brian with the SEO… you get the idea. To be sure, I am
- Published in Social Media
Levis Tops themselves with Viral Video
Friday, 19 December 2008
by Paul O'Brien
Leave it to Levis to come up with a better video the day after I post their previous attempt in my “best of” picks for ’08. Nice work! Careful with this one though, it makes you cringe a bit. I’m all the more impressed if this is the work of Wieden + Kennedy who has
- Published in Brand Marketing, Social Media, Vendors / Agencies
Best Viral Marketing Videos of 2008 – or – How to Succeed in Viral Marketing Without Really Trying
Friday, 19 December 2008
by Paul O'Brien
Yesterday’s contemplation of “Viral Marketing” led me on an exploration of the best and worst our industry had to offer this year. Here are some thoughts on best practices. Levis How do we know this for Levis? Nothing more than the classic patch on the back. One of my favorites. Be careful of the source
- Published in Brand Marketing, Social Media